Family Owned BUSINESS since 2009


265 canning hwy
palmyra, WA 6157 aUSTRALIA
(Previously in Applecross)

Here’s what our customers say…

“That rare personal touch…”

Just popped in to Passion as beautiful owner Nancy had let me know some new Verge clothing had just come in – really refreshing to have that rare personal touch – nothing is too much trouble for Nancy, and no pressure to buy – a rare thing these days.

Ros, Mosman Park


I stumbled on Passion Designer Boutique by accident in 2012.  I was pleasantly surprised to find they stocked one of my favorite NZ brands, Verge and a huge range of Bellissima garments.  Nancy is a truly delightful, friendly and honest person, she is very customer focused and want’s her customers to be happy. The boutique also carries a range of men’s shirts from John Lennon and English Laundry labels.

Chris, Alfred Cove

“Service is above & beyond…”

What a find this boutique was. My very favorite shop and worth the drive from Kingsley to Applecross. Service is above and beyond!

Nerida, Kingsley

“The brands I really like…”

I’ve shopped at Passion Boutique for many years. I always make it my first port of call as they stock the brands of clothing – like Verge and Berlin – that I really like. Best of all is the wonderful, friendly service I receive from Nancy and Julie – they’ll even call a competitor store if I can’t find the size, color or style I was after.

Sandy, Attadale

“Service is outstanding…”

Absolutely my favorite shop. The clothes are excellent and the service is outstanding. Love it!

Julie, Kingsley


We are a family owned and run business. Originally in Applecross since 2009 then moved to Stammers Marketplace in Palmyra in 2019. Come in and support a small local business that passionately serves the local community.

Our focus is providing exquisite fashion with traditional, old fashioned service – because you appreciate great quality, beautiful fabrics in flattering styles that suit your shape and style.

Our vision is to serve the most discerning customers like you, in a way beyond what you might expect.

Come in and get the Passion Designer Boutique experience – once you have you’ll want to come back – I guarantee it!

Nancy and Julie, Owners


Servicing the following areas:

Booragoon, Applecross, Palmyra, Fremantle, Dalkeith, Cottesloe, Mount Pleasant, Mt Plesant, Attadale, Bicton, Perth, Western Australia, Bunbury, Busselton, Dunsborough, Margaret River, Albany